ROTI MUM (JURONG) PTE. LTD.

How it started ROTI MUM ® have standard preparation procedures with open kitchen concept. Inspired by the success of open bakeshoppe concept. We can make better Buns! Singapore style management system. Mums were always so committed in the testing the taste of the buns that why we name the bun after them..MUM. With a team of Bakers with more than 20 years experience in formulating recipe and baking technique The Best ROTI MUM ® recipe was developed. Moving forward, ROTI MUM ® has launched our attractive franchising package to bring our success model to budding entrepreneur who are passionate and most importantly share the same love to ROTI MUM ® creations as we do!

Rotimum is a Singapore bakery brand that produces coffee-coated buns—rotiboy-style pastries featuring a crisp, coffee-flavored cookie crust over a soft milk-bread interior and buttery center. Operating in the bakery and café segment, Rotimum focuses on handcrafted baked goods for breakfast, snacks and dessert. The company’s core differentiation is its signature coffee-infused crust that cracks to release a rich aroma while preserving a tender, pillowy crumb inside. Rotimum tailors the classic coffee-bun formula to local tastes and positions its products for café menus, retail bakery counters and at-home enjoyment, emphasizing texture contrast, aroma, and reliable freshness that revives with a short reheat.